Review Hip Hop

Oh No

Disrupted Ads

Kashroc • 2013

His discography, which includes South-European psy-funk-hybrids as well as African folklore-samples, comes across as the most usual mix in the world. Hence, it’s only true to form that Oh No’s instrumental-wickerwork has a certain kind of album length bulkiness to it – this mentioned without wanting to draw a comparison to the big brother Madlib again. »Disrupted Ads« once again illustrates that Michael Jackson is still no big fan of accessibility. He starts out his track-list with a sharply edged horn-break, interchanging with an obtrusive Chiptune synthesizer, both drilling their way into our ear tubes. The following »Creepers« is a typical opener for an Oh No LP, being extremely hyperactive. After having listened to Blu and MED on the mics (»Jones’s«) and thereby getting into the adequate mood for the record, after having been passed by a creaking distortion-disco-track by the name of »Trapped In«, and after the creepy Hitchcock-monster »Boom« has haunted its way through the speakers, the project sensory overload has probably been successful, once more. The obligatory gangreene-track, »Rolling Up«, seems comparatively common. Unfortunately, there is nothing mindblowing between all these laid-back intermezzi of samples and pushingly uncomfortable neo-boombap-grooves. In only 36 minutes playing time, Oh No makes his usual cosmos of a basement dweller become a kaleidoscope of crate-digging, film quotes and sizzling dust bunnies in the mixer. »Disrupted Ads« doesn’t quite reach last year’s conceptual master stroke, »Ohnomite«, but should surely find its place somewhere in the middle third of your iTunes-library.